I couldn't say this any better-- so I'm taking this directly from TMZ.com:
Minutes after the Seung-Hui Cho's "press kit" arrived at NBC studios in New York on Wednesday, one sound clearly resonated through Rockefeller Center -- cha-ching!
While the network did a great job quickly putting together riveting news packages in a short amount of time-- (making sure the tapes were quicikly rushed to the FBI, to cover their legal bases) -- they also did a swell job of first making copies of all the horrific contents for themselves. Then, on the same day that it was announced that NBC was getting whooped in the ratings, the blitzkrieg promotion campaign began.
After spreading the haunting, pathetic video of the killer over the course of Wednesday night's 30-minute NBC Nightly News broadcast -- and masterfully teasing even more disgusting clips every step of the way -- Brian Williams warned a shell-shocked nation that his network would do everything in its power to "prevent any more martyrs or heroes from emerging from the tragedy". But then, in the same breath, he sickeningly previewed even more scumbag TV for the next morning's "Today Show." Dude, we get the game -- don't try to hide it.
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